So you’re looking to get your company on that first page of search results, huh? But you have no idea how to get there. Don’t worry, lots of businesses feel the same way. That’s why they choose to hire an SEO consultant or agency.
But how do you pick the right one? Here are a few things to keep in mind:
This is a big one. You want to make sure the consultant has the goods. Look at their track record, read reviews, and check out the results they’ve delivered for other clients. James Ewen from SEOtagg in London says he always puts all the proof on his site for prospective clients to see.
Just like you would with any product or SaaS tool, check out the reviews before making a hire. Check the consultant’s Google profile and look for sites specific to SEO agencies or professionals. Read both good and bad reviews to get a well-rounded idea of what they’re like to work with.
This is a sneaky good way to gauge the consultant’s skills. If they can’t even get their own website to rank, how can they help you? Check their site with an SEO tool or Google related terms to the service you need. Ask them to show you their past successes with ranking websites too!
Willing to chat in person?
A lot of so-called SEO experts will tell you they’re the best, but how many of them are willing to hop on a call with you? A great consultant will be more than happy to chat and walk you through their process. They should be able to show you a high-level plan for your specific situation.